The trouble with most marketing programs is that they are incomplete. Most focus on traffic or lead generation. The problem is that what you need is an opportunity, not a lead to follow up with (which most BDC and sales team don’t do at all) or a click to your site that doesn’t amount to anything. You really want an appointment with someone ready to buy. That’s why we built our program to also handle the follow-up and appointment setting for you. All you have to do is show up and sell when they get there.
